Proof is in the pudding. Live reporting with conversion tracking & full attribution. Built-in video anti-fraud placement & protection. Read More
Our proprietary advertising management system removes guesswork & optimizes performance. Read More
We keep the AI in check. College and trade school advertising campaigns fully managed by our dedicated team of programmatic marketing monkeys. Read More
All Colleges Can Benefit from a Programmatic Ad Plan with Attribution
No ad campaign is complete without a little personalization. Our college programmatic plan helps boost enrollment marketing for college institutions, technical schools, and trade schools by programmatically targeting (and individually hitting) audiences made of potential-students. We do this by matching audience profiles to specific student demographics to find the most ideal candidates to view your digital ad campaigns. We make sure the school’s digital ads are seen on all prospective students’ device screens and channels, at optimal times of day, for maximum exposure. We do this through:
What are the Cost Benefits of Our Programmatic Platform?
When you advertise to the right kind of audience, you don’t have to worry about wasted ad dollars. Through our programmatic advertising for college institutions and technical schools, we find quality audiences for your digital ads before your campaign even begins. Then we display your targeted ads in front of those viewers as often (and in as many places) as possible, but only charge you on a cost-per-action basis. This means you only pay per-full-view (or per-click) on video and display ads, which can:
How Do We Find Prospective Students?
The Genius Monkey programmatic advertising plan helps with enrollment marketing by targeting customers who’ve shown an interest (in one way or another) in higher learning. We do this by layering offline customer demographics and actions with online consumer activity to provide you with the highest level of audience-targeting for your college or trade school advertising efforts. Our proven results allow us to reach more targeted prospects at a much lower cost than traditional methods, all while examining relevant student insights like:
What Does the Entire Process Look Like?
OmniMonkey (our proprietary performance optimization engine) makes adjustments in real-time to bids, ad-types, outlets, and locations in order to optimize performance. Here’s a brief overview of our unique programmatic advertising process for your college enrollment marketing needs:
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